About
Reviews with a payback line
B2B buyers answer to a budget. We give them the number it needs.
Commercial and B2B equipment, judged on payback.
Judged on payback, not specs
Total cost of ownership
Illustrative figures, labelled
How we work
How every cost breakdown is built
How we work
We evaluate on uptime, serviceability, and total cost of ownership, working from manufacturer specifications, published pricing, and the arithmetic we show on the page.
How we make money
At the time of writing this site carries no affiliate links and no advertising. No link earns a commission and no company pays for coverage. If that ever changes, the disclosure page will say so first and any paid link will be marked where it appears.
Editorial standards
What you can rely on
- Payback first. Every breakdown leads with the number a purchasing decision actually turns on, not a spec sheet.
- Total cost of ownership. Downtime, upkeep, and financing are priced in, because they are the costs that decide the call.
- Independent, and not a dealer. EquipLane sells and services nothing, buys and runs none of the machines it writes about, and takes no pay-to-play rankings. Affiliate links, where present, are disclosed and never change the math.
- Worked examples. Numbers are shown as calculations you can follow and re-run against your own inputs.